Set against soft ivory drapes in our Byron Bay store, The Cake Parlour was brought to life ~ a “sweet” morning in collaboration with our dear friends at Home Alstonville. The space was transformed into something whimsical and wonder-filled, like a scene from a fairytale framed with fresh local florals thoughtfully arranged by Oh Flora Studio.
Guests travelled near and far to indulge in a beautiful spread of handcrafted cakes and high-tea delights, with floral-topped tiers and dolly-inspired creations inspired by the colour palette and motifs of our much-loved Sannah print.
Complementing the treats were one-of-a-kind aprons crafted locally by our longtime friend and maker Anita Ghise, using a limited run of deadstock #vintagespell fabrics and unseen sample prints as part of our Renew circular strategy ~ helping us ensure our textiles end up in use rather than in landfill.
We also offered an intimate first look at our Lux Lisbon Lace capsule… a romantic collection featuring delicate floral details, intricate panelling and timeless silhouettes. Guests had the chance to try on these exclusive styles ahead of their official release, making the moment feel all the more special.
It was a celebration of community, creativity and a shared love for beautiful things. A heartfelt thank you to everyone who joined us ~ what a delicious way to connect.